When advertising your rental on FRBO websites, remember that you are not just marketing a house to vacation in. You are marketing a total vacation experience and the more you can paint a picture in your tenants mind of what the experience will be like, the more bookings you will get. The first step is to pick a Name that represents pleasure and relaxation and compliments your home’s location and decor.
Consider purchasing a ” House Sign” that is designed to give your home character and carry out the “theme” of your home. The pictures you post should capture the House sign, unique features of your home and pictures of amenities close by. If you have no unique features, then consider adding some, such as a water garden, fountain or barbeque pit. These are small upgrades you can do with minimal cost that sets the ” mood” of the vacation. Always remember that you are selling a “dream” not just renting a home. Instead of cutting costs if rentals are slow, add services and you will get the booking over the com-petition every time. The more information you can give them about what to do in the area, the happier they will be. My tenants always get a Check In Booklet with lots of information on what to do in the area along with contact numbers. Most tenants like being able to plan ahead what activities they will indulge in during the stay. The more you help with this process, the happier the tenant. A happy tenant is a repeat tenant.

Finally, having your own web site is imperative and makes renting easy.
I can’t imagine having to answer the same questions over and over again with each tenant. I simply send them to my website and tell them to email me should they have any questions “after” reviewing the web site.

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